Why Rich Pins matter on Pinterest

Why Rich Pins matter on PinterestTHIS is why Rich Pins matter on Pinterest – I received an email update for a price drop on a rich pin I had simply re-pinned. Automatic subscription. Automatic co-branding with Pinterest since the email comes from Pinterest, a trusted source.

The price is NOT in the text, it is part of a rich product pin originally created by Urban Outfitters. Info about Pinterest rich pins: http://business.pinterest.com/rich-pins/

Urban Outfitters appears to have updated the pin’s price so I was sent an email regarding the price change since I had re-pinned this item.

Screen capture above is of the email I was sent. Link below is to the pin itself: http://www.pinterest.com/pin/14425661277177260/

Baumann Paper Basketball Program Ad

 This is a full color ad that was used in the UK Basketball Playbook. We again needed to show team spirit while avoid using key words and phrases that are trademarked.

The monk and “Bless you … for those heavenly orders” has Baumann Paper Company’s mascot for many many years and is used on the company trucks amongst other things. We decided change him up just a little to have him throwing a basketball.

We also chose to use the opportunity to do a bit of co-branding with the brands of various products that they carry.